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Build To Give | Build a Heart, Share the Joy

Build a heart and share the joy with LEGO® #BuildToGive

It’s our favorite time of year again. And it’s got nothing to do with vacations. Or reindeers. Or *even* eating too much food…

It’s because it’s our annual Build to Give campaign! Since 2017, builders like you have helped us donate millions of LEGO® sets to children around the world in need of the superpower of play.

Will you #BuildToGive in 2024?

Spread the love. It’s as easy as 1, 2, 3... 

1) Build a heart

However you like. Big. Small. Heart-shaped. Abstractly heart-shaped. You get the idea.

2) Share it using #BuildToGive

Snap a pic of your heart build and post it on social media with the hashtag #BuildToGive

3) You’re done! Now it’s our turn

For each homemade LEGO® heart shared with #BuildToGive, we’ll donate a LEGO set to a child in need of play.

See who’s lending a helping paw this year

Everyone can join in the fun of #BuildToGive!

Say hey to our charity partners!

Our awesome partners give out sets in hospitals, care homes, vulnerable communities and beyond – covering over 25 countries!

Carry on the festivities!

See how else we’re celebrating this holiday season!

A huge THANK YOU to every builder who has participated in #BuildToGive!

Don’t forget to share your builds!

We’ll be keeping an eye on Instagram, X, LinkedIn and Facebook for every single heart that gets shared with #BuildToGive.

In connection with the #BuildToGive 2024 Holiday Activation, the LEGO Group will donate one LEGO® set to charity for every LEGO heart that is built with LEGO bricks and shared on social media with #BuildToGive.

Children under the age of 16 must obtain parent’s permission to post to social media. Total annual donation not to exceed 1,500,000 LEGO sets with a total value of 15,000,000 USD. LEGO, the LEGO logo and the Minifigure are trademarks and/or copyrights of the LEGO Group. ©2024 The LEGO Group.