What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
421
4.8
Game Boy™
€59,99
18+
735
4.9
Ferrari F2004 & Michael Schumacher
€89,99
New
18+
587
4.8
Eevee
€59,99
New
18+
686
5.0
Sunflower Bouquet
€59,99
New
18+
1755
4.3
Orange Cat
€99,99
New
18+
830
4.8
Project Hail Mary
€109,99
New
18+
1892
4.7
Japanese Cherry Blossom Landscape
€119,99
New
18+
750
4.5
Love Birds
€49,99
New
12+
2842
4.8
FIFA World Cup™ Official Trophy
€179,99
New
18+
2083
4.8
Concorde
€199,99
New
18+
1003
4.9
Ocarina of Time™ – The Final Battle
€119,99
New
18+
3266
4.8
Tudor Corner
€229,99
Exclusives
18+
3179
4.7
Claude Monet – Bridge over a Pond of Water Lilies
€199,99
New
18+
1125
4.8
Gremlins™: Gizmo
€99,99
10+
1498
4.8
Football
€119,99
New
18+
1503
4.4
Jaws
€149,99
Exclusives
12+
678
4.3
Batman™ Logo
€79,99
New
10+
584
4.9
Eleven, Max, Demogorgon and Holly Figures
€39,99
New
12+
747
5.0
Spring Wreath
€49,99
New
18+
1399
4.7
Winnie the Pooh
€149,99
New

10+
275
4.7
Ferrari SF-24 F1® Race Car
€26,99
10+
1180
4.8
Nike Dunk x LEGO® Set
€99,99
Exclusives
8+
394
4.6
Peter Parker’s Apartment
€49,99
9+
217
4.9
Happy Plants
€19,99
9+
373
4.7
Petite Sunny Bouquet
€29,99
9+
943
4.7
Ford Bronco® SUV
€59,99
9+
566
4.8
Heihei
€39,99
8+
1086
4.8
F1® Truck with RB20 & AMR24 F1® Cars
€99,99
9+
926
4.4
Battle at Arlong Park
€79,99
7+
184
4.9
Yellow Travel Suitcase
€14,99
9+
1005
4.9
Comic Book and Game Store
€89,99
Exclusives
8+
747
4.9
Team Sonic Command Truck
€69,99
14+
3244
4.5
NINJAGO® City Workshops
€249,99
Exclusives
8+
573
4.9
Buggy the Clown's Circus Tent
€49,99
9+
1371
4.4
Medieval Horse Knight Castle
€119,99
9+
651
4.4
Hogwarts™ Castle: Flying Lessons
€79,99
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
€39,99
9+
685
4.9
Beautiful Horse
€49,99
8+
383
4.8
Retro Telephone
€29,99
7+
582
5.0
Raptor & Titanosaurus Tracking Mission
€99,99

4+
1
3.1
Green Baseplate
€8,99
6+
4.0
Dumbo Key Chain
€5,99
New
4+
1
3.4
Gray Baseplate
€14,99
4+
1
5.0
White Baseplate
€8,99
6+
5.0
LEGO® Hot Dog Guy Keyring
€5,99
6+
4.4
LEGO® Gold Brick Keyring
€5,99
6+
2.0
Spider-Man Key Chain
€5,99
12+
3.2
Wooden Minifigure
€119,99
6+
4.0
Darth Vader™ Keyring
€5,99
Large Ceramic Mug
€24,99€14,99- 40%
Price valid from 28 November and while supply lasts
Clearance
4.0
Hydration Bottle – Blue
€17,99
6+
2.8
LEGO® Shark Suit Guy Key Chain
€5,99
6+
3.5
Batman™ Keyring
€5,99
6+
Baby Ankylosaurus Key Chain
€5,99
6+
5.0
Gel Pens – 10 Pack
€29,99
6+
3.5
Banana Guy Key Light
€15,99
4+
8-Stud Desk Drawer – Red
€24,99
6+
Chili Girl Keyring
€5,99
6+
Darth Vader™ Holiday Sweater Key Light
€15,99
6+
5.0
Ghost-Spider Key Chain
€5,99

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now