What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
349,99 €
Exclusives
18+
1399
4.7
Winnie the Pooh
149,99 €
New
9+
628
4.8
Kevin & Dug
59,99 €
New
18+
1755
4.4
Orange Cat
99,99 €
New
18+
750
4.5
Love Birds
49,99 €
New
18+
5201
4.7
Avengers Tower
499,99 €
Exclusives
16+
7541
4.4
Millennium Falcon™
849,99 €
Exclusives
18+
1892
4.7
Japanese Cherry Blossom Landscape
119,99 €
New
18+
1503
4.4
Jaws
149,99 €
Exclusives
18+
421
4.8
Game Boy™
59,99 €
18+
3456
3.9
Shopping Street
249,99 €
New
18+
1125
4.8
Gremlins™: Gizmo
99,99 €
18+
3792
4.8
The Botanical Garden
329,99 €
Exclusives
18+
4154
3.8
Tropical Aquarium
449,99 €
Exclusives
18+
3266
4.8
Tudor Corner
229,99 €
Exclusives
18+
2102
4.7
Golden Retriever Puppy
139,99 €
New
12+
1516
4.5
Maersk Dual-Fuel Container Vessel
149,99 €
New
18+
5471
4.3
The Lord of the Rings: Barad-dûr™
459,99 €
Exclusives
18+
3955
4.7
LEGO® Ideas Home Alone
299,99 €
Exclusives
18+
2083
4.8
Concorde
199,99 €
New

7+
184
4.9
Yellow Travel Suitcase
14,99 €
10+
275
4.7
Ferrari SF-24 F1® Race Car
26,99 €
8+
394
4.6
Peter Parker’s Apartment
49,99 €
9+
373
4.7
Petite Sunny Bouquet
29,99 €
9+
217
4.9
Happy Plants
19,99 €
5+
196
4.7
Donut Truck
19,99 €
9+
791
4.9
Mythical Creature Qilin
59,99 €
10+
665
4.8
The Creeper™
39,99 €
8+
573
4.9
Buggy the Clown's Circus Tent
49,99 €
10+
607
4.5
Lamborghini Revuelto & Huracán STO
49,99 €
8+
383
4.8
Retro Telephone
29,99 €
9+
651
4.4
Hogwarts™ Castle: Flying Lessons
79,99 €
14+
3244
4.5
NINJAGO® City Workshops
249,99 €
Exclusives
7+
543
4.8
Blathers's Museum Collection
79,99 €
10+
1180
4.8
Nike Dunk x LEGO® Set
99,99 €
Exclusives
9+
1005
4.9
Comic Book and Game Store
89,99 €
Exclusives
9+
813
1.2
Republic Juggernaut
149,99 €
10+
832
4.4
Book Nook: Hogwarts™ Express
99,99 €
9+
780
4.9
Wild Animals: Majestic Rhino with Birds
59,99 €
6+
86
4.6
F1® Driver with McLaren Race Car
12,99 €

4+
1
3.1
Green Baseplate
8,99 €
4+
1
5.0
White Baseplate
8,99 €
4+
1
3.4
Gray Baseplate
14,99 €
6+
4.0
Dumbo Key Chain
5,99 €
New
Large Ceramic Mug
24,99 €
6+
2.8
LEGO® Shark Suit Guy Key Chain
5,99 €
6+
4.0
Darth Vader™ Keyring
5,99 €
6+
2.0
Spider-Man Key Chain
5,99 €
6+
4.4
LEGO® Gold Brick Keyring
5,99 €
12+
3.2
Wooden Minifigure
119,99 €
4+
4-Stud Desk Drawer - Blue
15,99 €
6+
3.5
Batman™ Keyring
5,99 €
6+
Lightsaber Gel Pen – Red
3,99 €
6+
Groot Key Chain
5,99 €
5.0
Large Silly Ceramic Mug
24,99 €
4.0
Hydration Bottle – Blue
17,99 €
6+
5.0
Marker Pens – 10 Pack
29,99 €
6+
5.0
LEGO® Hot Dog Guy Keyring
5,99 €
6+
3.5
Banana Guy Key Light
15,99 €
6+
5.0
Harry Potter™ Keyring
5,99 €

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now