Careers Stories

Empowering curious minds to explore is why we’re all here. But we also share a responsibility to make sure they can do so safely. **Dr Elizabeth** is our **Senior Corporate Counsel** for LEGO® GAME, (Gaming Activation and Metaverse Experiences). Her expertise in online child protection plays a vital role as we continue our own digital journey.

“Even though we’re very much a physical brick company, we need to be conscious of where children go. More and more children are playing and creating in the digital world. So we should be there too - creating digital playgrounds that are fun, inspiring and, above all, spaces where parents and caregivers can be confident their children are safe.” 


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“The fundamental question my role begins with is: ‘How can we make our digital products and services compliant?’, but it doesn’t end there. Compliance is a bare minimum. We have a reputation to uphold and a duty of care to the curious minds we inspire. We have a responsibility to children of today and of the future to support their digital rights, safety and wellbeing. Everywhere we are - as a business, as a brand, as a base for creative play – if it involves children, if it involves digital, I want to be there to provide guidance.”

“Look at it this way: on the one hand, it’s about being across the multitude of laws as they evolve in jurisdictions from the UK and Europe to the US, China and Australia. On the other hand, I need to look at whether those laws meet our own rigorous standards, and I have to be able to explain to business units how we can still meet or even surpass their business objectives, while respecting children’s digital rights.”

It sounds like there’s a lot to keep in mind.


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“Absolutely. This is uncharted territory, and it could be a minefield. But I prefer to see it as a whole new world of possibilities. Why should we limit ourselves by only seeing a problem? Let’s accentuate the positive and take on the challenge. Problems need solutions and this is a huge opportunity to be creative and craft innovative best practices for our employees, for children, for industry."

“The reality is that there are heaps of challenges with developing digital products and services today. We are starting to see claims of potential harm to children (eye strain, neck and back pain, obesity, problematic use of devices, for example), but we also know of the benefits of being savvy and digital users (connections, online support, digital citizenship, empowerment). So, the question becomes “How do we balance out creating a digital experience that is fun and playful and captures their attention, yet still encouraging our child users to take breaks and share with a trusted adult in order to mitigate these risks?”

But doesn’t it sometimes mean that ‘safety’ is the killjoy in the room? Doesn’t safety come at the expense of fun?


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“Not at all. This is what I’m saying. It is absolutely possible to find that balance when we employ good practice by design. We just had a partnership with UNICEF, funded by the LEGO Foundation, where we were looking at what is digital well-being? what makes a child thrive when they're online? When they get off that tablet or computer and they play that video game, how do we make sure that this becomes a feel-good burst of empowerment and creativity?”

Elizabeth's commitment to child protection extends beyond her work at the LEGO Group. She serves on the boards of the NSPCC Child Safety Online Taskforce, Common Sense Media, and Digital Wellness Lab, which are leading child advocacy organizations in the UK and the US. She is an Assistant Professor lecturing on child rights, and regularly speaks at conferences and events to raise awareness of online safety issues affecting families.

“My ultimate goal is to create a digital world where children can play, learn, and explore safely and creatively. We will keep finding ways to do that as a business. It’s about bringing people together, using their expertise to hardwire safety into products and services as they evolve. It’s part of what makes what I do such a joy. I get to interact with so many different teams across the business - product design, marketing, influencer partnerships. I feel very lucky to be here – I get to work at the world’s most trusted brand to co-create a digital future for children and their families. What an awesome honour!”

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Empowering curious minds to explore is why we’re all here. But we also share a responsibility to make sure they can do so safely. Dr Elizabeth is our Senior Corporate Counsel for LEGO® GAME, (Gaming Activation and Metaverse Experiences). Her expertise in online child protection plays a vital role as we continue our own digital journey.

Digital safety is easier with an advocate like Elizabeth 🔮

When it comes to safety in the digital world, it helps to have an enthusiastic advocate on your team. Meet Elizabeth 🔮

We asked colleagues in our LEGO® Japan office to talk about their careers, their favourite work memories and the things that make them proud to work here.

“My role is to bring you fun and creative moments!” says **Eiko Konishi**, who is **Marketing Director** at **LEGO Japan**.

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“I’ve been in the LEGO Group for 10 years and I get inspired by my colleagues and find something new in my work every day. I have the most fun at work when I’m chatting with colleagues and discussing new ideas. I never get bored!

“My most interesting project was bringing LEGO Masters to Japan. The program launch was a proud moment, but collaborating and delivering it as a team was the most valuable thing. 

“I’ve worked in both the sales and marketing teams. I’ve never seen a company that cares so much about wellbeing and work/life balance. All the People Leaders I’ve worked with here have supported me and helped me challenge myself and widen my experience of the job.

“My purpose is to reach out to as many children as possible and give them a chance to experience learning through play. It’s a wonderful job. Play can create space in your heart and give you new perspectives and ideas in your daily life. It’s so important for everyone to remember the value of play, especially when you have a busy life.”


**Millie Asami Miyashita** describes her job as **Digital Marketing Manager** as “finding ways to make digital life even more fun and inspiring!"

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“Every single project I work on is exciting - from composing a social media post to being a lead on a branding campaign. Everything we do is connected to our mission to inspire and develop the builders of tomorrow. I love it when I see a social media post inspired by our campaign message. It makes me happy that someone had a memorable play experience. I love seeing the great big smiles of consumers when they’re playing with LEGO bricks! 

"I have worked here for three years and one of the great things is the support for development. Every employee gets to decide their own career vision. We have lots of opportunities to discuss and learn about the development process, including eLearning courses, on-site workshops and dialogue sessions with the leadership team.

“The most important thing I learned is that the things we value at work – curiosity, bravery and focus – are encouraged and applied to every single task. When I first started, I felt a little awkward about receiving feedback, but I changed how I thought about it and realized that getting advice from different points of view only helps projects get even better.

“My role is communicating directly with our audience, so the spirit of play is super important. I’m always looking for ways to find playful communication rather than just giving people information. The digital platform is always evolving, so I need to stay engaged and keep trying new things. It’s fun and it’s helped me become a person who isn’t afraid of change.”

**Yuka Matsuzawa** knows that working for the LEGO Group is the dream for a lot of people. “My daughter's friend wants to be a LEGO employee because she loves LEGO sets."

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“I’m the **Order Manager** and I’ve worked for the LEGO Group for five years.” she explains. “I really like the culture here; cooperation is essential. The last company I worked at was very conservative and it wasn't an environment where I could take on challenges. I looked at the LEGO Group and I really liked the way that people are given a chance and listened to if they speak up, so I applied here. In my last company the dress code was very strict, but in my team, we have fun dress codes for our team meetings like wearing animal prints or clothes that don’t fit you!

"What’s Yuka’s favourite work memory? “I really enjoyed my work as part of the project to improve the percentage of products in Amazon that were Retail Out of Stock (ROOS), which was affecting our customer pulse scores. My role was to investigate, analyse and come up with solutions. As a result, the number of products out of stock went down and customer satisfaction went up. 

“My job always gives me and my team new challenges. I believe in 'learning through play’. LEGO bricks aren’t just bricks, they are an unlimited play tool. When employees experience the fun of the product then we can let the rest of the world know how exciting it is. The Santa’s Helper initiative is wonderful. When I see big smiles from children and adults and get a big thank you from them, I really feel that's why I'm here.”

“The LEGO Group prioritizes children’s growth and that deeply resonates with me,” says **Hiroki Furukawa**. “I wanted to contribute to children’s futures.”

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“I’m a **Senior Key Account Manager** and role is to make sure that as many children as possible can find LEGO sets in stores! We work with retailers to create exciting sales spaces. We collaborate with partners to plan for the future to make sure that lots of retail companies can grow alongside the LEGO Group. We spread smiles across Japan, which has such a positive impact on my life! 

“I have realized the importance of collaboration beyond my direct responsibilities. I’ve been working on creating safe spaces for teamwork and growth. A playful workplace means prioritizing a creative approach and valuing failure. This creates an environment where employees can work joyfully and can infuse innovation and creativity into our daily work. 

“I have over 18 years of experience in the toy industry. Our team members come from diverse backgrounds — some have been with the LEGO Group for over 25 years, while others joined from entirely different industries. It’s amazing how these varied experiences come together in our current team, creating fascinating chemistry. 

“One of the most rewarding experiences for me was contributing to the growth of a team member. Witnessing their joy and tears when they were promoted was truly heartwarming. Working alongside them also helped me grow personally.”

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💭**Just imagine** building your dream career in Japan. Now make it real!

**Join the LEGO® team today**

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What’s the most important piece of advice that you’d give to someone about life at the LEGO Group? 🤔
We asked colleagues in the LEGO® Japan office to talk about their careers, their favorite work memories and the things that make them proud to work here.

Our LEGO® Japan colleagues open up about life at the LEGO Group

LEGO® Japan Team Members open up…

"‘Play’ is the DNA of the LEGO® brand. Only when each of us at the LEGO Group truly understands what ‘play’ means, can we deliver that in a meaningful way to children." 

“We inspire curious minds through play. Play inspires me to be creative.”

**Tracy**, who works in our **Retail Operations Team in Shanghai, China**, shares the belief in the power of playful learning. It’s how our colleagues are able  inspire and develop the curious minds of the builders of tomorrow. By making play a part of what we do, we ensure that everyone who works with us is enabled, empowered and engaged. 

This is how we succeed: by living the LEGO Group core values and seeing how these come to life through the imaginations of everyone who works here. 

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"I’ve been working in training since I started my career. 
But I didn’t know how it could be so creative and fun until I joined the LEGO Group."

"What’s more, it plays a vital role in helping us all to acquire the necessary skills and knowledge we need to be better at what we do. It’s how we innovate for the business and grow personally and professionally.”

The LEGO Group's commitment to playful learning extends beyond formal training programs. 
It's woven into the fabric of the company's culture, fostering a work environment where creativity, innovation, and collaboration thrives.
Colleagues are encouraged to experiment, take risks and learn from our mistakes, just as children do through play.

This approach to learning not only benefits colleagues, but also translates into a better customer experience. With colleagues who are passionate about their work and have a deep understanding of the LEGO® brand values, we are better equipped to create products and play experiences that truly resonate with customers and consumers.

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“For us, learning is not just a task. It’s a playful and engaging experience. We try to make this come alive in all of our training initiatives."

"One example of this was transforming the annual training course for our Store Manager Forum into a fun-filled event with over 200 participants engaging in games and activities. The cheers and laughter filling the room were a testament to the success of this playful approach to learning."

Our success story is a testament to the power of playful learning. 
By fostering a culture of creativity, innovation, and fun, the company has not only attracted and retained top talent but also built a brand that is loved by children and adults around the world. 

It's a reminder that learning doesn't have to be boring; it can be an enjoyable and rewarding experience.

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**Just imagine** building your dream career.
Now make it real.

**Join the LEGO® team today**

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Just Imagine Tracy

Just Imagine with Tracy

It’s not just what you do at the LEGO Group that makes working here a fulfilling experience. 
It’s who you work with, how and why, that makes a difference too. But don’t take our word for it. Some things are best said by the people who experience this reality, day-in, day out. Meet **Johnny** and **Frank** at our growing operations in China.

"Going above and beyond to delight customers. That's part of the exciting story we share."

Johnny and Frank both work in very different roles. But when we ask them to describe what they like most about working here, a compelling story begins to take shape. 

Let’s start with Johnny who works at LEGO® China Digital:

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"I think the biggest difference in working at the LEGO Group is the unspoken understanding between colleagues. We all think about ways to make the best of things. We don’t say that the project only has this time, so maybe we can only do it here. We don’t say that I have finished this link, and it will not be my business until the next link."

There’s a lot to take away from Johnny’s observations. Firstly, they speak to our strong belief in the power of collaboration. This is rooted deep in our culture as a business. 
We are not the usual kind of company. As passionate advocates for the transformative power of play, it makes sense that we practice the principles that make play a positive and useful tool for exploring the possibilities. 

Play at its best involves everyone engaging and supporting one another. It’s the exact same thing with how we approach our work.

It’s this flexible approach and willingness to experiment that allows us to be more creative and find unexpected solutions. It’s also makes working here more varied and fun. And when we have fun, we enjoy ourselves more and have a very real desire to create something that surprises, delights and engages our customers.

This is something Frank strongly identifies within his role in the Packing Maintenance department:


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"We all want to do everything to a high standard and bring the best experience to our users. I think the great thing about the LEGO Group is not only that it creates a lot of fun toys, but we also deliver great value."

This shows us that how we approach things is every bit as important as what we create. It’s something that translates into the end product because it’s been there at key stages of its creation and there is a shared ownership - a sense of duty almost - of customer loyalty. 

They expect something that takes them that little bit further, so we have to map out the best, most satisfying way to get there.

There has to be a high-degree of collaboration to drive what we do.
Our commitment to pushing boundaries and exceeding expectations is all there in our core values.

It's not just about creating fun toys; it's about fostering a culture where employees are empowered to go above and beyond, both in their work and in their communities. This is exemplified by Frank’s experience of volunteering at the Jiaxing Science and Technology Museum:

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"I volunteered at the Jiaxing Science and Technology Museum. I explained to the children who came to see us that the earth is sick now because some people litter and cut down trees. 

I didn’t expect this to inspire my my son. He remembers what I said, so when he saw others littering outside, he would try to dissuade them from doing so. I felt very proud of him for this. It also made me realize that what we do can change behaviours and influence better outcomes.”


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This collaborative spirit and refusal to settle for second best can make a real difference in the wider world. This can only happen through talented people coming together, each of them determined to inspire and develop the builders of tomorrow.

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It’s not just what you do at the LEGO Group that makes working here a fulfilling experience. 
It’s who you work with, how and why, that makes a difference too. 

Just Imagine with Johnny and Frank

How do you build a different world? A better future? We think it starts by working together to explore the possibilities. One way to do that is to light a fire in the imagination of young minds. So that’s what we did. With a big helping hand from our friends at Comic Relief. This is the story of what happens when people with a common cause work together to empower curious minds. 

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**David Pallash** is our **Director of Learning through Play in the Social Responsibility** team. He began the collaboration with Comic Relief via our social impact program, Build the Change, which empowers children to create solutions to real-world challenges. This partnership enabled children to experience the power of play while designing a brighter tomorrow:

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"Play is all about working together and having fun. It’s such a crucial part of how we learn and it's at the heart of Build the Change. We've seen firsthand how engaging curious young minds in sustainability issues through play can enhance children's learning and have a lasting impact as it ignites their creative confidence and compassion for the world around them. And our collaboration with the brilliant and playful Comic Relief teams has been no exception. Together, we're inspiring children to build a better world as they have fun and gain 21st-century skills in the process."

These sentiments resonate strongly with **Mary Catherine Burdine-Hurrion**. As **Director for Partnership Development, for Comic Relief** in the US,  she was closely involved with David and his team on the Community Builders Challenge, which sees children reimagine and build “dream communities” that promote empathy and kindness for others:

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“There is so much synergy in our values and mission. Our organization is rooted in the belief that you’re never too young to make a difference and that true philanthropy extends far beyond financial contributions to drive social change. Both Build the Change and Comic Relief believe that, through everyday actions and collective moments of joy, we can find solutions to the world's most pressing problems.”

Having set up and managed the partnerships, both here in the UK and the US, we ask David to tell us how things have changed:

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“Well, for one thing, this year we had the UK partnership looking at environmental challenges and the US partnership looking at a social challenge: two very different approaches. What they have in common is that children provide the ideas to create a better world. It helps them to realise that their ideas matter and need to be heard. It’s helpful for educators too. It gives them a fun way to talk about these topics - rather than avoiding them."

It was **Social Responsibility Consultant, Filipe Gaspar's** second- time involvement on the project, and he noticed another difference from previous years.

“First time around, I mostly supported and learned from David. This year, I was more active in project management with David dipping in and out to support. It’s been a useful opportunity to grow."


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“When you’re developing kids resources, you’re always thinking about how to make language and experience as simple and accessible as possible. To be able to convey complex concepts meaningfully, in a jargon-free, child-friendly way, is an awesome challenge. It’s been amazing to explore. Try it – I promise you that you’ll end up understanding the subject better than you ever did before.”

The whole collaboration has been enormously successful - and children aren’t the only ones who’ve learned something, as Mary Catherine is keen to point out:

“We learned so much from this project. Students have shown us a whole new level of wonder in how kids can imagine a better world.  They’ve brought their kindness and consideration to life in so many different ways. Whether it was a music studio, a friendship park, or a community hospital, all the ideas so far have been amazing. They’ve reinforced our belief that you’re never too young to make a difference. It’s what children’s dreams can do - when they have a creative place to apply them."

This is something that resonates with **Tilly: a Partnership Executive at Comic Relief UK**:



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“I'm really proud of our partnership's focus on engaging the next generation of change-makers. As an ex-teacher, I'm always blown away by the ideas young people come up with when given the tools and the space to be creative. It's been so exciting to work with the LEGO Group on giving kids the chance to use their creativity."

“We've been lucky enough to work with presenter and YouTuber, Maddie Moate, on this year's competition too. Seeing Maddie and David get their hands on some LEGO bricks (and some Red Noses!) was a great reminder of how much Comic Relief and the LEGO Group have in common - combining fun, collaboration and creativity with real-world impact.”

For David, this project has been about giving children a voice. For Filipe, it’s been a means to make the world more fun and inclusive:

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Play is everyone’s superpower - including ourselves. It comes out as we build and craft Build the Change sessions and activities for children and when we run creative workshops where only whacky ideas are allowed. It’s how we encourage each of us to bring our whole selves to work.” 

So how has it been to work with an iconic charity on both sides of the Atlantic? The final words we we’ll leave to David:

“They are both wonderful teams – always up for a giggle yet serious when we need to be. They get it. They understand our mission and we understand theirs.”

Who knew work could be such fun. 

Our free social impact program is supported by the LEGO Foundation and inspires children to use their creativity to tackle real-world challenges with LEGO® bricks and other creative materials.

Build the Change 

Through our local community engagement programs, employees volunteer to support the children who need it most.

Local community engagement 

Our Play Day brings together colleagues from around the world to play, socialize and have fun. Our goal is to equip all employees to create playful moments at work, at home and in their local communities.

Play Day

**Just Imagine** building your dream career. 
Now make it real. 

**Join the LEGO® team today**

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How do you build a different world? A better future? We think it starts by working together to explore the possibilities. One way to do that is to light a fire in the imagination of young minds. So that’s what we did. With a big helping hand from our friends at Comic Relief. This is the story of our what happens when people with a common cause work together to empower curious minds. 

Empowering Change: Inside our Collaboration with Comic Relief

Inside our Collaboration with Comic Relief

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Our latest look at the many and varied networks that reflect the awesome diversity of our people is seen through the eyes of **Sharon, Preeti** and **Anna Liu**. They’re members of our Asian Colleague Advocacy Group. All of them share our belief in equity and inclusion. Each has their own story to tell about what this means to them personally and how it enriches our colleague experience.

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**Sharon Zhang** is one of our Talent Operations Managers for our China region. She feels that celebrating Asian culture through immersive activities, such as food festivals, is one of many ways to bridge that gap between working and leadership styles across different cultures.

“Our Asian Leadership Campfire brought together senior leaders from diverse backgrounds. It was an opportunity for them to share their own experiences and inspire others. It sounds like such a simple thing. However, taken together, every event like this is yet another chance to build a more inclusive workplace, where everyone feels welcome and valued. Even something as simple as posting some beautiful pictures about the Lunar New Year to introduce the YuanXiao Festival on Yammer. 

“Another key focus for us is continuing to raise awareness around unconscious bias. This will build on the workshop we held back in September. Addressing this is something that all Colleague Advocacy Groups have in common and can be amongst the most powerful solutions to breaking down barriers. 

“It is so important that everyone feels able to be themselves at work. It’s something I take a personal interest in encouraging. I believe it supports us all in our journey to help inspire the builders of tomorrow.”

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**Preeti Kondkar** is an Accounting Services Manager based in Mumbai. Along with Anna Liu, who we’ll hear from next, she is co-chair of the Global Asian Colleague Advocacy Group. 

“We do a lot of things to help people learn about Asian people and our experiences. As Sharon has mentioned, hosting events and holding training sessions are great ways to reach out and it helps us learn. But we also have four core objectives: to build a social network and safe community; to explore the diversity of the Asian; to celebrate our culture and traditions; and to promote a workplace that is fair and equitable. 

“While it’s true that equality is a qualitative trait, we also need to view it quantitively. This is how we’ll see changes as they happen. We need to use data to track out progress. For instance, the number or women in the leadership team or the number of Asians. Both these things are indicative of our success and serve as a beacon of encouragement to others to see what is possible.

“We want our Asian colleagues to feel more comfortable and supported. When we are, we have greater opportunities and feel more confident to reach out and share insights about us and our culture. This helps to underpin equality, diversity and inclusion, simply by knowing more about one another. 

“I'm excited to continue working with the global Asian advocacy group. I take a great deal of satisfaction from creating a more inclusive workplace for us all. 

“There is so much to do that needs to be done at pace. The next generation is so focused on wellbeing, mental health, purpose and equality when choosing the organisation and culture they want to work in. I'm excited to continue working with the Asian EAG. I take a great deal of satisfaction from creating a more inclusive workplace for us all.

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**Anna Liu Kjeldsen** is a Manager at our Procurement Centre of Excellence in Billund, Denmark. She actually initiated this group, as she knew first-hand the challenges that Asians can face in different cultures.

“I volunteered to co-chair and establish this group because I’ve lived and worked in many different countries, Asians are a minority here in Billund, as well as across other LEGO hubs and offices outside the Asia Pacific region. This is an amazing way to support each other both professional and personally. 

“We’ve received great feedback from colleagues all over the world, and we’re proud to be providing a valuable resource for our members. 

“I am very proud of being part of the company who cares so much about children, colleagues, and sustainability. Working here is the best experience ever. It’s something we all want to be a part of.

“I’m hopeful that our Asian advocacy group can help to make the LEGO Group an even better place to work for everyone. We want to see more female and Asian leaders in the company. A culture where everyone is respected and valued, regardless of their nationality, age, religion, or race, is what we are striving for. 

“If you’re interested in learning more about Asian culture and traditions, or if you’re simply looking for a supportive community of colleagues, I encourage you to join us. We always have a warm welcome for new members, so we’d love to have you. Just imagine, a ready-made support network, whether your journey here has already started or if it’s yet to begin.”

**Just Imagine** a world where you come to work and are excited to learn from the incredible minds around you. 
Now make it real. 

**Join the LEGO® team today**

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Our latest look at the many and varied networks that reflect the awesome diversity of our people is seen through the eyes of Sharon, Preeti and Anna Liu. They’re members of our Asian Colleague Advocacy Group. All of them share our belief in equity and inclusion. Each has their own story to tell about what this means to them personally and how it enriches our colleague experience

Inclusion in Action: Stories from Our Asian Advocacy Group

To be a genuinely inclusive workplace, you also have to be a wholly accessible one. Many of our colleagues know this only too well. Some have a disability themselves. Others have experience of one as a parent or ally. Either way, the people in our Accessibility Colleague Advocacy Group bring their insights to drive change for the better, so anyone can make the most of their difference.


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**Rachelle Denton** is **Head of Social Strategy** at our **London Hub**. She has ADHD and is mum to an autistic child who also has ADHD.

“Not everyone is comfortable sharing their accessibility needs in the workplace. Which is why I believe passionately in the importance of role models to advocate for all. Some accessibility needs might not be visible. So one of our goals is to create awareness of others’ needs. This will help to ensure we operate an inclusive workplace.

“I’ve recently joined the group as our London representative. It’s been great to speak with everyone from young visitors and recruitment to creatives and senior leadership about accessibility, especially when it comes to neurodiversity.”


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**Ilona Ruzsinszky-Takács** is facing similar challenges being a mum of an autistic child. She leads the **Quality and Environment Health and Safety** team in **Nyíregyháza, Hungary**.

“I take every chance to advocate for equity and disability inclusion. It is a tragic waste of potential not to recognise the unique value of disabled and neurodiverse individuals. I’m proud to be the Chairperson for the Global Accessibility Advocacy Group, as well as the team leader for our Local Diversity Task Force in Hungary.

“Our group is a safe space for people to share their experiences. We’re lucky to have members with experience of a broad range of disabilities and neurodivergence. It’s a chance for us to learn about each other's needs and challenges.

“This means we can educate ourselves, as well as share what we know with the wider LEGO teams colleagues. Through our Six Bricks Inclusion programme, we reached over 3,000 colleagues in four countries. We’re looking to expand this further globally, so even more can learn about disabilities and how to treat disabled colleagues respectfully.

"Additionally we are launching In cooperation with a Community Engagement program for children, so they have a chance to learn and experience Six Bricks Inclusion.This can be great help parents, like me ,who are working hard In getting their special needs child Integrated to school and society."



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**Environment, Health & Safety Senior Engineer,  Ágnes Nyuzó,** also works in **Nyíregyháza**. She starts by telling us about the importance of acceptance. 

“Acceptance focuses on strengths rather than differences. It’s how we show that we genuinely care and we are driven to help make a difference, where problem-solving is concerned. I hope all of our LEGO® colleagues join us on our journey for a better and more accepting workplace for everyone.

“There are many awareness months and events aimed at educating people around various disabilities. This is a vital step forward as it promotes understanding and compassion.”


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In **Spain, Digital Marketing Manager, Sandra Aline Saillen**, explains how a hereditary condition left her with hearing loss since the age of 16:

“I’ve been wearing hearing aids on both ears for the last 10 years. Due to my personal condition, I try to advocate as much as I can about accessibility. The LEGO Group is a great employer who has always been very accommodating. I can work as any other colleague does.

“The group has a great sense of community and gives me lots of support and useful tools. It’s also very effective in raising awareness around accessibility and how it impacts all of us. 

“I understand there are lots of issues around D&I but what I suggest to people is this: give what time and energy you can to learn, share or participate as appropriate. If we all do something, little by little, we’ll move towards equality for everyone.”

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The Co-Lead for the **Americas** group is **Consumer Services Advisor, Tessa Fronzaglio.** She tells us her involvement stems from a deep-rooted passion for social justice, inclusivity, and well-being. She’s also keen to share how links beyond the business are helping:

“We‘ve struck up partnerships with several non-profit organisations, such as The Asperger/ Autism Network and the National Alliance on Mental Illness. The Department of Aging and Disability Services have also guided us in rich and productive conversations for anyone to attend. This type of collaboration brings value by creating a more holistic and inclusive work culture.

“Several Disability Rights activists have attended our virtual events focused on allyship, etiquette and inclusion. None of this would have been possible without the support of our amazing Diversity & Inclusion team, fellow Colleague Advocacy Groups and Alexis Lord Voss in Procurement.”

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Some members of the group support it because they see the fundamental importance of inclusion.  Like **Maria Quiñones**, our **Business Controller** for **France Iberia**:

“The Accessibility Colleague Advocacy Group has some amazing objectives and has the potential to create a huge impact - both within the business and on society. I think it reflects our values in what it does. Being curious and brave, to learn more about each other and our differences but also what makes us all equal. 

“It’s enabled me to connect with different people and learn much more about this topic. It’s opened my mind and inspired me to be part of making change happen.”

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We’ll leave the final words to one of the groups newest members. **Pedro Alejandro Yang** is a **Programme Specialist** at the **LEGO Foundation** in **Billund**. He’s passionate about driving internal initiatives to enrich everyone’s journey within the business: 

“When we learn to appreciate what makes each of us unique and accommodate them, we create a culture of respect leading to productive collaboration that help us build a balance of professional goals and intrinsic rewards.

“Just imagine working for a company that really appreciates the strength that diversity brings. Fun and play are part of what we do here. It’s important that we do this together. This is how we’ll inspire the builders of tomorrow.”

Our Accessibility Advocacy Group has an exciting agenda. Make sure you stay tuned over the coming months to hear updates from the group.

**Just Imagine** building your dream career.
Now make it real.

**Join the LEGO® team today**

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To be a genuinely inclusive workplace, you also have to be a wholly accessible one. Many of our colleagues know this only too well. Some have a disability themselves. Others have experience of one as a parent or ally. Either way, the people in our Accessibility Colleague Advocacy Group bring their insights to drive change for the better, so anyone can make the most of their difference.

There’s a place for everyone here.

**Jeremy Lim** is a **Demand Planning Manager** in our **New Zealand** office. He believes there’s much more to his role than meets the eye - and that’s true for everyone that works here:

“Just Imagine being part of something bigger in your life, where you get to inspire and develop the builders of tomorrow - one brick at a time. That’s what working here has felt like to me - and that feels pretty good.


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“One of the things I love about the LEGO Group is you don’t have to be perfect. Nobody expects you to know everything about every single aspect of what your role is about. The fun is in having to find out and explore. That’s the essential nature of play, right? Working with people you just know are always going to be there to support you matters too. 

“We’re a very sharing organisation. We’re like a village. We have input into how the business does things and how we can do better at what we do. Having all these perspectives is a win-win. We learn and grow as individuals, which makes us stronger as a business. 

“Before working here, my dream career would have been a role as a Lecturer or a Student Counsellor. This aligns with my passion for education and helping others. But I get to do that here and it gives me huge satisfaction. I coach, train, and support new team members all the time and having a positive impact on their growth and development is super-important to me. 

“We’re a business that’s driven by innovation, so you have to keep learning and listening. There's always someone out there who has faced a similar problem and discovered a solution. It's then a matter of adapting that solution, understanding its impact, and identifying any barriers that may hinder our progress - which I guess really feeds into play.


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“For me, play is about experimentation and it’s through experimentation that I’ve learnt the most and developed my own independent thoughts. That’s why it’s so important for the people who come to work for us to be curious problem solvers. People who like to find out. People who want to do so to achieve something important. 

“Another thing to emphasise is the degree to which we all feel trusted. This is empowering, In my case it means having the freedom to make the decisions that I believe are best for the market or my role. We have a strong bond as a team; we’re ready to go the extra mile for one another. That makes me proud to work here.

“All of this has now been formally recognised. Both the LEGO Group and the Australia and New Zealand offices have been officially accredited Great Places To Work. It’s true, they are. That’s why I’m still here almost a decade after joining. But having this formally recognised by the accreditation, that means a lot. To all of us. It’s validating. It makes me feel as though we’ve built something important, together.”

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Just Imagine being part of something bigger in your life, where you get to inspire and develop the builders of tomorrow - one brick at a time. That’s what working here has felt like to me - and that feels pretty good.

Just Imagine with Jeremy

Just imagine your job was a playground of possibilities. Then imagine that your best teachers were children and the best way to get inspired was to have fun and play. **Sonal Jhuj** lives this reality (almost) every day. 

“Doing things that haven’t been done before comes very easily to my colleagues here. Many organisations struggle with innovation, but here I see that for my colleagues it’s the most natural thing. There’s creativity in action every day. That we’re here to do new things, whatever shape they may eventually take – a product, an experience or a marketing campaign.


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“In my long career before joining the LEGO Group, I’d successfully shaped big brands and delivered business results, but the portfolio of tools at my disposal were limited. Having worked here now for over two years, I’ve had the chance to closely observe the many many tools it takes to build a successful brand with this kind of longevity. It’s definitely unblinkered my view of what creativity can make possible in the world. 

“I’m part of the **Global Brand Development** team working on long-range strategic narratives and marketing plans for the LEGO® brand alongside key transformation projects. 

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“Leading the brand communication strategy for our 90th-anniversary campaign was incredible. Particularly because of the impact it had and also because it stretched in many wonderful ways across every part of the brand experience. It was also such a huge privilege to be able to celebrate a brand of such stature while charting a path for its future. It’s not every day that you get to do this kind of work.

“Becoming a mother 9 years ago shaped how I saw the world – it showed me the very same every day things but from my incredibly creative, curious and fearless son’s lens. He asks the best questions and leaves me with the most impressive answers. At the LEGO Group everything we do is with children in mind. Learning from children and how they see the world teaches me the most. Here at the LEGO Group we always say ‘Children are our role models’ and it shows up in our work every single day. Getting to hear their thoughts on what we do and on the world around them is a constant source of inspiration. I absolutely love every chance I get to ask children questions and see how they play. It’s near impossible to inspire and develop the builders of tomorrow without playing and having fun ourselves.

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“I got to attend my very first ‘Play Day’ last year. I’d never experienced anything quite like it! Imagine playing all day with your colleagues, watching everyone hop, skip and build shoulder-to-shoulder. It served as a reminder of the joy and value of play – and as grown ups it’s a reminder we need often. Play Day is one of the most meaningful traditions in the company that stems from our values, that we hold so dearly. In our team meetings we always make room for play. Even our meeting rooms have play prompts, because how can we possibly get to incredible things unless we start with play. 

“One of the most rewarding things about my job is that I get to create new things with teams from very diverse areas of expertise. A typical day can include working with the LEGO Foundation, LEGO House,  LEGOLAND, LEGO Education, design teams, content teams and more. I can’t think of a job where you get to build alongside such incredible talent and share in the responsibility of building such an iconic brand. Everyone here wants to do their life’s best work. When you’re working to build on a brand that’s so strong and successful, you have to strive even harder to make a difference and leave a legacy through your work. 

“We’re doing our best to inspire and develop the builders of tomorrow. That’s a really valuable mission. One that made it very easy for me to make the decision to move to a new continent with my family in tow. And it’s a decision I’d make again in a heartbeat." 


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Just imagine your job was a playground of possibilities. Then imagine that your best teachers were children and the best way to get inspired was to have fun and play. Sonal Jhuj lives this reality (almost) every day. 

Just Imagine with Sonal 💭

Just Imagine with Sonal Jhuj 💭

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Here or there? Why choose when you can have the Best of Both?

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Most attractive workplace for engineers in Denmark

We are delighted to hear the news that for the second year running we’ve been voted Denmark’s most attractive workplace for Engineers by the readers of Ingenioren magazine. It’s particularly rewarding for us as our purpose is to develop and inspire the builders of tomorrow. Our 2,000+ engineering colleagues around the world find so many ways to do this. Maybe, one day, you could too. Perhaps we can inspire you to build your career here with us.

Most attractive workplace for engineers in Denmark 

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A curious mind is a hungry mind. Just imagine indulging yours in a business that thrives on sharing knowledge and challenging one another to create the best outcomes. This is just part of the reason our Strategy Director, Travis Peoples, finds his wide-ranging role in Sustainability so fulfilling.	 

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Just Imagine with Lauren 

Just imagine what you did every day could end up changing the world forever. This is how Lauren von Stackelberg (she/her) sees her role as our Chief Diversity & Inclusion Officer. Change does not happen quickly or easily when the task is so big. But Lauren is under no illusions about this and she doesn’t do it alone. Collaborating, listening and learning with a curious, open mind are as much part of her journey as they are of everyone who works here.


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The secret to an awesome virtual interview LEGO® style

Creating an awesome experience for candidates throughout their whole journey should be central to any organisation’s hiring goals - and we’re no different. We want our candidates to feel the LEGO® culture, but this can be tricky when things are virtual.

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Inspiring Women in Engineering

Science and Technology play an important part in helping us reach LEGO® builders across the globe - from Manufacturing, Production and Supply Chain to eCommerce and Consumer & Shopper Engagement (and there are many more!). Children are our role models, but we also know the positive impact role models can have on kids as they grow up.

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Why join us

Working at the LEGO Group is more than just fun: it’s exciting, inspiring, and filled with creativity. It’ll spark your imagination every day, and might just inspire you to explore career directions you’d never considered before. There’s a lot to discover, so start here.

Life Behind the Bricks