An Icon Reimagined: McLaren and the LEGO Group Unveil the LEGO® Technic™ McLaren P1™

Billund, Denmark - 10th July 2024: The British supercar maker McLaren Automotive and the LEGO Group today unveil their latest collaboration paying tribute to the world’s most pioneering hybrid hypercar, with the introduction of the LEGO® Technic™ McLaren P1™.

The McLaren P1™ redefined automotive high-performance as the most exciting, most capable, most technologically advanced and most dynamically accomplished supercar of its time. The P1™ leveraged McLaren’s advanced motorsport-based engineering, featuring ground-breaking advances in weight reduction, packaging, high-speed performance, powertrain and aerodynamics.

Created with the intention of being ‘the best driver’s car in the world on both road and track’, the design and technical specifications of the McLaren P1™ provided the ideal foundation to deliver on this ambition. The remarkable hypercar is recognised as a landmark both for McLaren and the development of high-performance hybrid vehicles.

The incredible engineering and technology underpinning the performance, style and functional design the McLaren P1™, made it the perfect challenge for the LEGO Technic team to replicate in 1:8 scale.

Unveiled as part of the LEGO Technic Ultimate Car Concept Series, the all-new 1:8 scale LEGO Technic version consists of 3,893 elements and each car features a unique serial number which unlocks special behind-the-scenes content, it has a 7-speed gearbox with 2 shifter drums, suspension, V8 piston engine, adjustable rear wing, and opening dihedral doors with advanced mechanism – all guaranteeing an immersive building experience from start to finish that is authentic to the real McLaren P1™.

The model was created by the LEGO Technic design team in close collaboration with McLaren Automotive and both teams were focused on implementing as much cutting-edge functionality in the model as possible, as a tribute to both the real P1™ as well as the engineering excellence that McLaren is known for.

“It’s amazing to see so many of the elements from the original P1™ brought to life by the LEGO team for the LEGO Technic McLaren P1™. I hope this collaboration inspires the next generation of designers and engineers to push the boundaries of automotive innovation.”
Tobias Sühlmann Chief Design Officer, McLaren Automotive.

“From the exterior with aerodynamic shapes to the interior and V8 piston engine - the real McLaren P1™ is an incredible car. We wanted to capture these details in the best way possible with our LEGO Technic model and we did not want to compromise in any way

“Therefore, we worked on multiple variations of the car to test different designs. We also faced a huge challenge with the iconic butterfly doors because they needed a new mechanism to stay open. It was a great experience to recreate the McLaren P1™ and I’m hoping all supercar enthusiasts out there are ready to explore the details and intricacies of the real McLaren P1™ in LEGO Technic form.”
Kasper Rene Hansen, Designer, LEGO Group

The LEGO Technic McLaren P1™ set will be available at www.LEGO.com/McLaren and LEGO Stores from 1st August 2024 priced at €449.99 / £389.99/ $449.99. When purchasing the set between 1st – 7th August 2024, LEGO Insiders will receive the LEGO Technic McLaren P1™ Logo as a gift with purchase.

About the LEGO Technic Ultimate Car Concept Series
The LEGO Technic Ultimate Car Concept Series launched in 2016 and every other year the concept brings a special vehicle to life, where both the set itself as well as packaging has been meticulously designed. Going on the design journey of creating the next Ultimate car challenges the team to design spectacular 1:8 scale sports car models and push the limits of what’s possible. The team aims to continuously prove that with LEGO Technic it’s possible to ‘Build for Real’

About the LEGO Group
The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words Leg Godt, which mean “Play Well”.

Today, the LEGO Group remains a family-owned company headquartered in Billund. Its products are now sold in more than 120 countries worldwide. For more information: www.LEGO.com

For more information, please contact media@lego.com or visit Newsroom - About Us - LEGO.com

About McLaren Automotive:
McLaren Automotive is a producer of ultra high-performance, lightweight supercars. Launched in 2010, the company is now the largest part of the McLaren Group.

Headquartered at the McLaren Technology Centre (MTC) in Woking, Surrey, England, McLaren Automotive is driven by the challenge of creating the world’s most exhilarating, engaging and benchmark setting vehicles. Leveraging the McLaren name’s 60-year history of authentic, racing performance, it has delivered some of the most spectacular supercars ever made.

The company’s product portfolio of GTS, supercar, Motorsport and Ultimate models are retailed in over 40 markets around the world. Its cars are assembled by hand at the McLaren Production Centre (MPC), based on the same campus as MTC in Woking.

McLaren is a pioneer that continuously pushes the boundaries. In 1981, it introduced lightweight and strong carbon fibre chassis technology into Formula 1 with the McLaren MP4/1.

Then in 1993 it designed and built the legendary McLaren F1 road car. Built around a carbon fibre chassis, it established McLaren’s supercar DNA, realised for the 21st century in 2011 with the introduction of the McLaren 12C – McLaren Automotive’s first production car.

McLaren was the first to deliver a hybrid hypercar, the McLaren P1™, in 2013. Launching the Ultimate Series of vehicles, P1™ was followed by the McLaren Senna in 2018 and its track-only GTR derivative followed a year later. 2019 also saw the introduction of the Speedtail hybrid hyper-GT. Its most recent Ultimate model, Elva, is the lightest McLaren road car ever.

McLaren’s LT models represent the ultimate expression of track performance in series production supercars. The name stems from the ‘Longtail’ version of the F1 GTR, introduced in 1997, and was incorporated into McLaren Automotive nomenclature in 2015 with the arrival of the McLaren 650S-based 675LT coupe and Spider. In 2018, the LT legend continued with the McLaren 570S-based 600LT. The latest chapter in the LT story was written in 2020 and 2021, with the introduction of the 765LT coupe and Spider.

Also in 2021, the company unveiled its all-new high-performance hybrid supercar, the McLaren Artura. The Artura is the first McLaren to benefit from the McLaren Carbon Lightweight Architecture (MCLA). The MCLA is designed, developed and manufactured at the McLaren Composites Technology Centre in the Sheffield region of England using world-first processes and will spearhead the brand’s electrified future.

2022 saw McLaren announce the Solus GT, a single-seat, closed-cockpit track car which brought to life a futuristic concept that was originally created for virtual gaming.

In 2023, McLaren unveiled its lightest and most powerful series-production supercar, the 750S – a thorough development of the award-winning 720S supercar. McLaren also introduced the new GTS, replacing the McLaren GT.

The McLaren Artura Spider was revealed in early 2024 as the brand’s first high-performance hybrid convertible. Its introduction was part of a major model year uplift for the Artura nameplate, and meant McLaren’s series-production line-up of GTS, new Artura and 750S had been introduced within 12 months of each other.

McLaren Automotive also chooses to partner with like-minded, world-leading companies and organisations who push the boundaries in their respective fields. These include Ashurst, Bowers & Wilkins, Dynisma, Gulf, Monroe, Pirelli, Plan International, Richard Mille and Tumi.

About McLaren Group:
The McLaren Group is a global leader in high-performance supercar production and elite motorsports.

Founded in 1963 by racer, engineer and entrepreneur Bruce McLaren, the Group is formed of McLaren Automotive, which hand-builds lightweight supercars and races them in global series, including the World Endurance Championship; and a majority stake in McLaren Racing which competes in the Formula 1 World Championship, INDYCAR series, Formula E, Extreme E and F1 Academy.

The Group is globally headquartered at the iconic McLaren Technology Centre in Woking, Surrey, England.

With a reputation for innovation and technological excellence, McLaren is one of the UK’s largest independent companies.

A selection of high-resolution images accompanying this release is available to download from the McLaren Automotive media site – cars.mclaren.press